Bill Lyons began his career in the 1980's as a model and actor for TV commercials and video productions which have been aired in the United States, Japan, New Zealand, Australia, and Europe.

Mr. Lyons has been featured on Television News programs including NBC and CBS and he is the Creator and Executive Producer of "Last Beauty Queen Standing ".

Bill Lyons got the desire to be successful when he was very young, starting his first business venture at age 12. By the time he was age 22 he had relocated to New Zealand and Australia where he started the New Zealand Gourmet Stores, Inc., that has been a major premium ice cream brand throughout Asia. It even surpassed Ben & Jerrys ice cream in Asia for Ten years and in Hawaii for Four years. (see www.WorldsBestDesserts.com).

Bill Lyons attended the University of Dayton and obtained his MBA degree in London where he wrote the book, "The Real Shakesphere". Mr. Lyons received credits as Executive Producer for a TV Show two years ago, "The Casino" which was produced by Mark Burnett for Fox Television.

Mr. Lyons' biography is featured by the prestigious New York publishing firm, Strathmore Publishing, "Who's Who in America," for Outstanding achievement in Marketing.